An invitation to social research

With real-world examples and an emphasis on ethics throughout, AN INVITATION TO SOCIAL RESEARCH: HOW IT'S DONE, Fifth Edition combines balanced coverage of quantitative and qualitative methods of social research with a unique �behind the scenes� approach. Built on focal research pieces and excerpts from real research projects, chapters present the insights, perspectives, and challenges of actual researchers in the field. The result is a comprehensive resource that guides readers step by step through the many stages of social research-from selecting a researchable question and designing a study to choosing the best method of data analysis for a particular study-and prepares them for the ethical issues and problems that they may face along the way. Reflecting the latest practices from the field, the Fifth Edition also integrates a greater emphasis on research focusing on evidence-based programs and policy.