{"product_id":"unicorn-tears-why-startups-fail-and-how-to-avoid-it","title":"Unicorn Tears: Why Startups Fail and How To Avoid It","description":"\u003cp\u003e\u003ci\u003eUnicorn Tears \u003c\/i\u003eis the smart entrepreneur’s guide to startups. A full 92% of startups fail in the first three years — but failure is not inevitable. Most of these companies self-sabotage, unconsciously eliminating any chance at success before they even get started. It’s not the economy, it’s not politics, it’s not external factors; failure comes from within. This book shows you how to be one of the unicorns — one of the 8% who make it. Be prepared to un-learn everything you thought you knew about startups, as author Jamie Pride busts the harmful myths that lead so many companies to failure. Drawing upon his history as a venture capitalist, he reveals what investors want to see and hear, and what final factor puts your venture firmly into the “yes” column.\u003c\/p\u003e","brand":"Jamie Pride","offers":[{"title":"Default Title","offer_id":52058985070913,"sku":null,"price":1199.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/3087\/9041\/files\/55_5fb41781-3f38-4102-9f50-43cf5fe6118e.webp?v=1786024223","url":"https:\/\/www.bookemporium.pk\/products\/unicorn-tears-why-startups-fail-and-how-to-avoid-it","provider":"The Book Emporium","version":"1.0","type":"link"}